SAAS UNIT ECONOMICS ENGINE

SAAS REVENUE & MRR CALCULATOR

Calculate Monthly Recurring Revenue (MRR), ARR, LTV, CAC Payback period, and simulate 12-month revenue growth.

BULK QR QR STUDIO INVOICING UTM BUILDER TIMEZONES SAAS MATH

12-MO MRR$21,133

LTV$1,633

LTV : CAC9.07x

CAC PAYBACK3.7 mo

STARTING MRR:$5,000

ARPU / PRICE:$49/mo

MONTHLY CHURN:3%

MONTH	NET NEW	ENDING MRR
Month 1	+$1,420	$6,420
Month 2	+$1,406	$7,826
Month 3	+$1,392	$9,218
Month 4	+$1,378	$10,595
Month 5	+$1,364	$11,959
Month 6	+$1,350	$13,310
Month 7	+$1,337	$14,647
Month 8	+$1,324	$15,970
Month 9	+$1,310	$17,281
Month 10	+$1,297	$18,578
Month 11	+$1,284	$19,862
Month 12	+$1,271	$21,133

HOW TO CALCULATE SAAS METRICS IN 3 STEPS

01

Enter Current MRR & Pricing

Input starting MRR and average revenue per user.

02

Configure Churn & CAC

Set monthly customer churn % and acquisition cost.

03

Inspect LTV & Export

View LTV:CAC ratios and download the 12-month forecast.

FREQUENTLY ASKED QUESTIONS

An LTV:CAC ratio of 3.0x or higher is considered healthy for SaaS businesses.